Many operators neglect the idea of how much marketing can help their business grow. When it comes down to it, marketing is the one thing that can make or break your business. Take a look at some of the blogs and articles we have that can help you create excellent marketing for you and your business!
Operators nееd tо аdарt thеіr mаrkеtіng аnd аdvеrtіsіng strаtеgу tо а busіnеss аrеnа іn whісh mоbіlе dеvісе activity іs skуrосkеtіng. Mobile activity is rising more and more each year so it is important marketing tactics meet the needs of those who are on mobile.
Getting your car wash business up and running can be difficult. When you have spent weeks or months setting up all the tools you need for your business, you simply want to start successfully. One easy way to get moving on the right foot is to promote using car wash fundraisers with your local schools, businesses, or local charities.
The one thing I hear over and over from operators is that “social media is hard”, or “car wash marketing is too complicated”, or “I don’t know how to do it”. My response to them, every time, is “it doesn’t have to be”.
If you’re reading this and have that same response to the question of “do you have a Facebook page”, then you are only hurting your business by not being active on your page. You are better off not having a social media page, than you are having one and never interacting with your followers.
First of all, let’s face the fact that Google has a scary amount of power for a move like this to happen. However, for businesses who own and manage a car wash website, Google and their SSL Certificate debacle have certainly caused a stir. While it’s definitely something that will help people feel safer on the web, it does put a bit of a damper on those who now have to spend the extra time and money to upgrade their websites (trust us, we had to do it too).
Car wash email marketing is something all operators must consider when thinking about any kind of marketing strategy. It is the granddaddy of the internet. Car wash email marketing can provide you ways to communicate to your customers in interactive and positive ways. As one of the most powerful elements in any marketing toolbox, it’s definitely something you should pay attention to as a business owner.
During the holiday season, giving back is what it’s all about. Right? This holiday season, we want to help you give back to your customers with a few ideas on holiday loyalty bonuses.